Joy #BestEverLife Salu-Salo celebrates the new Best Ever Joy washing 17,500 plates with just one bottle in San Juanico Bridge
MANILA, Philippines - June 24, 2019 - 3PM
With the launch of it's in new and best ever formulation, Joy, the leading dishwashing liquid in the Philippines, doubled its famous old record of number of plates washed in a single bottle. Total number of 17,500 plates were cleaned with just one single 495 ml bottle of the new Best Ever Joy - covering the entire length of San Juanico bridge and back.
"With our effort to continuously innovate Joy to help Filipino families achieve their Best Ever Life, we introduce the new Best Ever Joy that can wash more plates with just one bottle. This means more savings for families that they can use to lead their best ever lives. The Best Ever Joy is so good that its new formulation was able to clean more than 17,500 plates with just one bottle of Joy, doubling our own record 20 years ago," shares Meir Yap, Brand Manager at Procter and Gamble.
Jolina Magdangal-Escueta, joined by celebrity mom Rufa Mae Quinto and Blogger Momi Berlin shared their own stories of how the new best ever Joy has helped them lead the best ever life for their families. "I love hosting and cooking for my family and friends, so I always end up with a lot of dishware and cooking ware to clean after every event. But I only had to use one drop of Joy to clean them all," Ruffa shares.
I tried using a different dishwashing liquid in the past, but even though it was cheaper, we ended up spending more because we finished up one bottle so fast. When I use Joy, because the product is so concentrated, one drop goes a long way," Momi Berlin added.
With the launch of the Best Ever Joy, more plates can be cleaned and more Filipinos can discover their Best Ever Life.
For more information about Joy, visit the Joy Philippines Facebook page at https://www.facebook.com/JoyPhilippines/